Premier Trailer Leasing’s Privacy Policy
Last Updated: June 26, 2020
Premier Trailer Leasing (“Premier”, “we”, “our”, “us”) is one of the leading trailer leasing and rental companies in the nation. We operate the https://www.premiertrailerleasing.com website and affiliated websites (“Website,” or collectively, “Websites”), online portals, and the products, services, and support tools associated with the Services we provide (defined below).
This Privacy Policy informs you of our policies regarding the collection, use and disclosure of information – including your Personal Information, defined below – through the use of our Services, and the choices and rights you have regarding
that information. Our Privacy Policy is designed to advise you about how we obtain, use, and disclose the information that we collect and/or receive about you. It also explains your privacy rights, and how you can manage the privacy of your
Personal Information. Please note that this Privacy Policy does not govern the practices of third parties, including our partners or affiliates, third party service providers, and/or advertisers, even when those services are branded as, or provided
on behalf of, Premier. Information collected from you by others, such as third-party websites that you access through links on the Websites, are governed by those entities’ privacy policies and terms. Please read third parties’
privacy policies carefully.
Definitions
Information Collection
We collect several different types of information for various purposes to provide and improve our Services.
Types of Data
Collected
When you access the Services with a mobile device, this Usage Data may include information such as the type of mobile device you use, your mobile device unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers and other diagnostic data.
Examples of cookies we use:
o
First Party Cookies. We use Session Cookies to operate our Services that are accessible through our Websites. Session cookies are temporary, and are automatically deleted once you close your Internet
browser.
o
Third Party Cookies. Premier Trailer allows third-party service providers and other companies to use cookies or other similar technologies on our Websites that may collect your information, track your
behavior on our Websites, and gather information about your use of our Websites and other online services over time and across different services. For example, we use Google Analytics to anonymously record user activity, demographic information,
and general location.
Personal Information
Collected over the Last 12 Months
We have collected the types of Personal Information described above within the last 12 months.
How We Collect Your Information
Premier collects and obtains your information in a few ways: there is information that you choose to give us, information we obtain through your use of our Services (including our Websites), and information we obtain from third parties.
Information You Give
Us
At times, we may require you to provide certain information – including Personal Information – in order to use certain parts of our Websites, fulfill your requests to us, or provide you with certain Services. Additionally, we collect
any information you choose to share with us, including information you provide when you contact us with questions or request information.
Information We Obtain
When You Use Our Services
As noted above, we collect certain information from you through your use of our Services, such as Usage Data. For instance, in using our Websites, we may collect information about the device you use. We may collect IP address and other generic
information about how you use our Websites or other Services (for example, aggregate metrics on how often certain pages on our Websites are accessed and viewed).
We also may collect information through the use of cookies or other technologies, as described above. In other instances, you will need to provide certain information about yourself or relevant Business Information when renting our trailers or using other
Services.
Information We Obtain
from Other Sources / Third Parties
We obtain certain kinds of information about you from third parties. For example, we obtain anonymous information, such as user activity, demographic information, and general location from Google Analytics.
Purposes for Collecting,
Processing, and Using Your Information
Premier collects, processes (or asks our service providers to process on our behalf), and uses your information to provide the Services we make available to our partners and you. We therefore will collect and use your information for a variety of
business and/ or commercial purposes, including:
How We Disclose or
Share Your Information
Premier does not sell your Personal Information to any third party. However, we may disclose your information in a number of ways as part of our Services. For
instance, we may share your information with our third-party service providers that facilitate the functions of our Websites, such as our web hosting and cloud storage providers. We may also provide your Personal Information, Business Information,
and/or other information to service providers or contractors to perform functions on our behalf, including assisting us in providing our Services to you.
We may also disclose or share your information for the following purposes:
We share or otherwise disclose Personal Information, Business Information, and/or other types of information to the following categories of third parties:
Types of Data | Types of
Entities Data Is Disclosed To |
Name
| Our Fulfillment Service Providers & Other Primer Affiliated Entities
|
Physical or mailing address
| Our Fulfillment Service Providers & Other Primer Affiliated Entities
|
Phone number
| Our Fulfillment Service Providers & Other Primer Affiliated Entities
|
Driver’s License number
| Our Fulfillment Service Providers & Other Primer Affiliated Entities
|
Signature
| Our Fulfillment Service Providers & Other Primer Affiliated Entities
|
IP address
| Our Fulfillment Service Providers & Other Primer Affiliated Entities
|
Cookies, Usage Data, Generic Information, or data collected as described under Other Technologies
| Our Fulfillment Service Providers & Other Primer Affiliated Entities
|
Other information you choose to provide us that can identify you
| Our Fulfillment Service Providers & Other Primer Affiliated Entities
|
Categories of
Personal Information Disclosed
Premier has disclosed the Personal Information defined above to our Service Providers in the last 12 months for business purposes.
Categories of
Personal Information Sold
As we mentioned above, Premier does not sell individuals’ Personal Information. Please note that a “sale” of Personal Information does not include those instances when such information is part of a merger, acquisition, or other transaction
involving all or part of our business. If we sell all or part of our business, make a sale or transfer of assets, or are otherwise involved in a merger or other business transaction, we may transfer your Personal Information to a third party
as part of that transaction. If such transaction materially affects the manner in which your Personal Information is processed, we will notify you of such change prior to its implementation.
Our Policy on “Do Not
Track” Signals under the California Online Protection Act (CalOPPA)
We do not support Do Not Track. Do Not Track is a preference you can set in your web browser to inform websites that you do not want to be tracked. You can enable or disable “Do Not Track” by visiting the “Preferences”
or “Settings” page of your web browser.
Premier does not track users across time and over different websites or platforms.
Third parties may collect data that relates to you. We cannot control third parties’ responses to do-not-track signals or other such mechanisms. Third parties’ use of data relating to you and responsiveness to do-not-track signals is
governed by their respective privacy policies.
Your Data Protection
& Privacy Rights
California residents: Premier has in place policies and procedures to facilitate your exercise of privacy rights available under applicable law. Premier therefore informs you that, where
applicable under relevant law, you may be entitled to the following:
Please contact us using the means listed in the “Contact Us” Section below in relation to exercising these rights. Note that we may ask you to verify your identity – such as by requiring you to provide information about yourself
– before responding to such requests.
Your California Privacy
Rights Regarding Direct Marketing Information
California residents have the right to request information from a company regarding the manner in which it shares certain categories of Personal Information with third parties for their direct marketing purposes, in addition to the rights set forth above.
Under California law, you have the right to send us a request at the designated address listed below in the “Contact Us” section to receive the following information:
To make such a request, please provide sufficient information for us to determine if this applies to you, and attest to the fact that you are a California resident. Please also provide a current California address for our response. You may make
this request in writing to us at the below address. Any such request must include “California Privacy Rights Direct Marketing Information Request” in the first line of the description, and include your name, street address, city,
state and ZIP code. Please note that we are only required to respond to one request per customer each year, and we are not required to respond to requests made by means other than through the address provided for this purpose below.
Note that responsive information may be provided in a standardized format that is not specific to you.
Links to Other Sites
Our Privacy Policy is designed to advise you about how we collect, use, protect, and disclose the information that we collect and/or receive about you. However, our Websites may contain links to other sites that are not operated by us. Please note that
this Privacy Policy does not govern the practices of third parties, including our partners, third party service providers, and/or advertisers, even when those services are branded as, or provided on behalf of, Premier. Information collected
from you by others, such as third-party websites that you access through links on the Websites, are governed by those entities’ privacy policies. If you click a third-party link, you will be directed to that third party’s site.
We strongly advise you to review the Privacy Policy of every site you visit.
We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.
Children’s Privacy
All of our Services, including our Websites, are intended for adult audiences, and are not meant to address anyone under the age of 18 (“Children”). As such, Children under 18 may not use our Websites or any other Services. If
you are under 18, do not attempt to register for or use any of our Services, including our Websites, and do not provide us any Personal Information about yourself.
We do not knowingly collect Personal Information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has violated this Privacy Policy and provided us with Personal Information, please contact us. If
we become aware that we have collected Personal Information from children without verification of parental consent, we will take steps to remove that information from our servers.
Changes to This
Privacy Policy
We may update our Privacy Policy from time to time. While we reserve the right to make changes to our Privacy Policy at any time and at our sole discretion, we will notify you of any changes by posting the new Privacy Policy on this page.
We will let you know via a prominent notice on our Website prior to any material changes becoming effective, and will update the “effective date” at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically
for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
Submitting a
Verifiable Request under the CCPA
As mentioned above, California residents have certain rights to access, delete, or otherwise exercise rights regarding their Personal Information under the California Consumer Privacy Act of 2018 (“CCPA”). Premier will respond to an
individual’s “verifiable request” to exercise his or her rights under the CCPA – that is, where Premier has received a request purporting to be from a particular individual, and Premier has been able to verify the individual’s
identity. The need to verify an individual’s identity is critical to protecting your information, and to ensuring that your information is not shared with anyone pretending to be you or someone who is not authorized to act on your behalf.
You may submit a verifiable request via the contact information listed in the “Contact Us” section below. Premier will ask you to provide information about yourself so that we can verify your identity as part of this process. This
information may include your name, your company address, information related to your trailer lease, information related to your past use of our Services, and any other information deemed necessary by Premier to reasonably verify your identity, to
ensure that your information is not shared with anyone impersonating you. Once we have your submission, we will compare the information you provided to the information we have about you to verify your identity.
We may need to ask for additional information if we have difficulty confirming your identity. We will not share your information or honor other requests in those situations where we are unable to confirm that a request for your information is a
“verifiable request.” We will not be able process your request if we cannot verify your identity.
Under California law a California resident can appoint an “authorized agent” to make certain verifiable requests upon their behalf, such as the right to know what information we collect about the consumer or to request deletion of the consumer’s
information. An authorized agent may submit a request by following the steps outlined above. An authorized agent must identify the consumer he or she is submitting a request on behalf of, and provide the information requested by Premier
to verify the consumer’s identity. Premier will also require the purported authorized agent to submit proof that he or she has been authorized by the consumer to act on the consumer’s behalf.
Because the security and privacy of your information is paramount, we will ask that you identify and provide permission in writing for such persons to act as your authorized agent and exercise your applicable
rights under California law in such situations. This may require us to contact you directly and alert you that an individual has claimed to be your agent and is attempting to access or delete your information. We will also independently
verify your identity to ensure that an unauthorized person is not attempting to impersonate you and exercise your rights without authorization. We will not share your information or honor any other requests in those situations where you cannot
or do not grant permission in writing for an identified authorized agent to act on your behalf, or where we cannot independently verify your identity.
Contact Us
If you have any questions about this Privacy Policy, our practices, your Personal Information, or your rights and choices under applicable laws, please contact us:
Difficulty Accessing Our Privacy Policy?
Individuals with disabilities who are unable to usefully access our privacy policy online may contact us at the above-listed contact information to inquire how they can obtain a copy of our policy in another, more easily readable format.