It’s not a new issue. For as long as there have been fleets, fleet managers have faced pressure to make them more efficient by increasing productivity and/or reducing costs.
But there’s one important area you may be overlooking that can have a huge impact on overall efficiency: your trailer technology (or lack thereof).
Let’s take a look at some of the most common ways that neglecting trailer technology is dragging down your overall efficiency – and smart ways to overcome those problems.
1. Failing to tap into the power of trailer technology altogether
In a Fleet Owner magazine article titled “7 truck technologies you need (and why),” Aaron Marsh observes, “Technology is finding ways to make (fleet operation) easier, quicker, more accurate, less taxing, safer or safeguarded, sometimes bringing sweeping industry change with it.
“The fundamental lure is that it’s going to make life better for fleets and drivers, but that’s not necessarily what leads fleets to make an investment decision. Moving freight and goods or getting work done with vehicles can be a highly competitive proposition, frequently with very thin margins, so the pitch for technology boils down to this: does it make your fleet more competitive?”
Premier trailers come equipped with an array of technology engineered to make your fleet more efficient and ultimately, more competitive.
2. Not using trailer technology to take command of your fleet
To help you take the lead in your marketplace, Premier takes the lead in ours. We equip our trailers with FleetLocate® and IntelliScan® technologies, the industry’s most advanced systems for trailer tracking and cargo sensing. And our client dashboard gives you all the operational, financial and administrative tools you need to monitor and manage your trailer fleet, right at your fingertips.
This unmatched suite of technology tools increases your fleet’s efficiency in powerful ways.
3. Overlooking mile-by-mile analytics to reduce waste and lower costs
FleetLocate allows you to have real time, near-pinpoint location updates of your entire fleet. You can maximize your drivers' hours of service by knowing the location, availability and maintenance status of all your equipment.
Plus, it records actual mileage based on GPS data, with cost-per-mile analytic reporting. A recent study from the American Transportation Research Institute shows that the cost-per-mile of operating trucks continues to increase – making it all the more important to keep an eye on trailer mileage costs.
4. Neglecting to monitor trailer activity and routing
With our trailer tracking, you can access reports to help you identify inactive trailers and get them back on the road to increase loads and turns per unit. Plus, with geofencing capability, you can eliminate route deviation to increase efficiency.
5. Failing to optimize trailer pools
Premier technology enables you to redirect inactive trailers to sites with higher demand and revenue potential. Get the right trailers to the right locations at the right times, and as Roeth observed, “Give drivers as much visibility to upcoming loads as possible.”
6. Not using cargo sensing to change detention behavior
According to a U.S. Department of Transportation report, time spent detained at shipper or receiver facilities costs the shipping industry approximately $1.6 billion annually in lost carrier income and truck driver pay. Excess detention time, with a driver waiting, has also been shown to adversely affect industry safety and driver retention. With IntelliScan, the industry’s most powerful cargo sensing technology, you can instantly know when a trailer has been loaded or unloaded. You can set up alerts to show when and where your trailers are detained so you can take action to motivate your customers to unload your trailers faster.
7. Forgetting to use tracking to protect your assets and investments
Aaron Marsh also notes, “When you think of asset tracking as it applies to truck trailers, the first thing that might come to mind is loss prevention.” FleetLocate will warn if trailers are in high-theft areas, and geofencing provides real-time alerts to quickly locate lost or stolen equipment, potentially reducing insurance costs.
8. Overlooking the power of technology to improve driver retention
“New technologies can help with driver recruiting and retention,” says industry expert Michael Roeth. Aaron Marsh explains one benefit: “Drivers may find themselves puttering around a yard trying to locate a trailer among hundreds of others. Trailer tracking can streamline that process by giving the driver an easy ‘X marks the spot.’” FleetLocate directs drivers to pick up unloaded trailers with added confidence and speed, getting them back on the road faster while maximizing their hours of service. IntelliScan cargo sensing prevents errors in trailer assignments that result in non-billable miles for a driver to get to alternate trailer locations, understandably causing driver frustration that can lead to increased turnover.
9. Missing out on ways to capture more revenue
Technology that increases productivity, reduces detention time, maximizes drivers’ hours of service and increases residual equipment value has the power to increase your revenue potential.
10. Misunderstanding the power of technology to improve customer satisfaction
Real-time data from FleetLocate can optimize trailer pools, streamline routing for improved customer service and help you maintain reliable equipment. Timely deliveries and consistent, dependable service are important to increasing overall customer satisfaction.
11. Underestimating the ways that technology gives you a competitive advantage
When it comes to the technological tools that Premier provides, Aaron Marsh offers a final thought: “Using them can make your fleet more competitive—or, turning that around, if you don’t have them, they could give an edge to your competition.”
Improving your trailer fleet is what drives us
Premier has invested in the most innovative, capable technologies as well as proven systems and components such as air ride suspensions, aluminum roofs, Purkey’s charging systems, lift gate battery monitoring, two-way refrigeration monitoring and control, fuel sensors and solar panels, all for the purpose of helping our clients do business more simply, efficiently, and profitably.
With years of industry experience, the Premier team understands what you need. And we take special pride in partnering with our clients to develop effective, tailored solutions, delivered with the friendliest, most flexible customer service you’ve ever had. Contact us to see what we can do for you.